Responsibilities

Directly reporting to the Marketing Manager, the International Senior Brand Manager will lead strategic initiatives in more than 30 countries:

• Define and implement the global brand strategy to ensure a consistent and recognizable presence internationally
• Collaborate with regional marketing teams to adapt strategies to local market specifics
• Monitor and analyze brand positioning in the international market.
• Implement initiatives to enhance and reinforce the brand perception among global consumers
• Collaborate with product development teams to ensure new products align with the brand strategy.
• Coordinate the global launch of new products, ensuring consistency and effectiveness.
• Develop program solution strategy across the brands 
• Work closely with Sales Team to gather best practices within the Region and identify commercial partners to co-create and validate developed program solutions